The GanekImmersive Studio

About

About the studio

The Ganek Immersive Studio is a multidisciplinary R&D and production studio at the USC School of Cinematic Arts, using emerging technologies to create the immersive media of tomorrow. It is made possible by the Ganek Family Foundation, with the support of our technology partners.

What we do

Envisioning the Media of Tomorrow

We produce immersive films, games, and live, interactive and multi-platform experiences, from stereo 180° Apple Immersive Video to real-time worlds.

Why it matters: Immersive media is still being invented. We build it in-house, push it past what today’s tools can do, and train the people who will make the next generation of it.

How we work:

  • Production, post-production and FX, all in-house.
  • AI, current 3D software and game engines.
  • 5–8 student projects and 1–3 staff projects a year, with hands-on training on the tools.

Our goals:

  • Make immersive stories and live, interactive experiences at the highest possible quality.
  • Push the limits of what current technology can do.
  • Make that work at scale.
  • Be the School of Cinematic Arts’ main training ground for the next generation of immersive media creators.
5–8Student projects / year
1–3Staff projects / year
25+Projects produced in the studio

Studio projects encompass

  • Immersive VR films: animated
  • Immersive VR films: live-action
  • Immersive VR and AR games
  • Immersive and interactive installations
  • Experimental XR experiences
  • Projection mapping events

Support & partnership

Partnerships

The Ganek Immersive Studio works with the support and partnership of the following companies.

People

Team

Across USC

A university-wide hub

Bringing together students, staff, and faculty from the Viterbi School of Engineering, the Marshall School of Business, the Iovine and Young Academy for Innovation, the Kaufman School of Dance, the School of Dramatic Arts, and all departments within the School of Cinematic Arts, the Studio serves as a university-wide hub for collaboration and innovation across disciplines.